Fashion Introduces AI-Powered Fit Finder To Get Sizes Right And Save On Returns
![Fashion Introduces AI-Powered Fit Finder To Get Sizes Right And Save On Returns](https://imageio.forbes.com/specials-images/imageserve/65a3cace8cda61549de00f20/Dissatisfied-young-woman-taking-clothes-out-of-box-and-mistake-delivery/960x0.jpg?format=jpg&width=960)
has introduced an AI-powered assistant to help fashion customers find their best fit, which is a costly problem for multi-brand online fashion retailers.
has introduced an AI-powered assistant to help fashion customers find their best fit, which is a costly problem for multi-brand online fashion retailers.
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Nike is launching Nike Fit to scan your feet, tell you your shoe size
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Major retailers use AI to slash number of clothing returns when shopping online
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![](https://www.mckinsey.com/~/media/mckinsey/industries/retail/our%20insights/generative%20ai%20unlocking%20the%20future%20of%20fashion/generative-ai-unlocking-the-future-of-fashion-1132484892-thumb-1536x1536.jpg)
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What it's like at the new Style clothing store in Los Angeles
![](https://cdn.shopify.com/app-store/listing_images/ab95c98a762c672b689605dad13c6401/desktop_screenshot/CL7n67262PMCEAE=.png?height=720&width=1280)
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![](https://imageio.forbes.com/specials-images/imageserve/607df17f85916c0bc5de9f95/Phone-with-woman-wearing-jeans-and-jean-jacket-on-a-shopping-app/960x0.jpg?height=1067&width=711&fit=bounds)
AI-Powered Shopping App, The Yes, Expands Plus-Size Offering
![](https://www.divante.com/hs-fs/hubfs/Imported_Blog_Media/unnamed-3-Apr-12-2021-03-50-11-73-PM.png?width=822&name=unnamed-3-Apr-12-2021-03-50-11-73-PM.png)
Virtual try-on: examples of new AR trend in fashion industry
![](https://media.voguebusiness.com/photos/659bfc0c854060f40a6b8ca7/2:3/w_2560%2Cc_limit/amazon-fit-tech-vogue-business-story.jpg)
rolls out an AI fit tool to reduce returns
![](https://www.cryptopolitan.com/wp-content/uploads/2024/02/Leonardo_Kino_XL_AI_IN_EDUCATION_1-1-300x226.jpg)
Fashion Launches AI-Powered Fit Finder to Tackle Sizing Woes