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How 'Rare Beauty' Selena wins the internet everyday, by Soumya Gupta, Marketing in the Age of Digital

How 'Rare Beauty' Selena wins the internet everyday, by Soumya Gupta, Marketing in the Age of Digital

Rare Beauty, launched by internet’s sweetheart and actor/singer Selena Gomez in 2020, is growing up to be the most trusted makeup and skincare brand now. You’ve got to be living under a rock if…

You've Got Mail: A Digital Production, by Soumya Gupta, Marketing in the Age of Digital

The Fascinate Test: honest review, by Soumya Gupta, Marketing in the Age of Digital

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